TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

buying decision [1 record]

Record 1 2021-03-15

English

Subject field(s)
  • Trade
  • Motivation and Advertising Psychology
CONT

Transactions are not limited to purchases of goods and services, but move along a spectrum beginning with information gathering and exchange, progressing to negotiation and decision to purchase, finally to completion of transaction and after sales support.

French

Domaine(s)
  • Commerce
  • Motivation et psychologie de la publicité
CONT

Les opérations ne se limitent pas seulement aux achats de produits et de services, mais comprennent aussi la collecte et l'échange de renseignements, de même que la négociation et la décision d'achat et, enfin, la réalisation de la transaction et le service après-vente.

OBS

décision d'achat : terme tiré du mini-lexique «Protection du consommateur» et reproduit avec l'autorisation du Centre de ressources en français juridique de l'Université de Saint-Boniface.

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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